One major insight that we got from the audience’s feedback form is that our user research was well conducted and our user insights were well communicated. We also saw that our audience was compelled by our reframing of the design goals from one that tackles the physical advertisements themselves to one that tackles the way that residents and staff at New Hope Housing moving forward. We were proud of how our statistics from primary and secondary research were clearly conveyed to show why we decided to make the certain design choices that we did. We also received feedback that it … Continue reading Week MSR: Team New Hope Housing

This week, our team focused on making a variety of tangible prototypes of voter pledge cards to communicate and test out our ideas. We identified a few points that we believed were essential to keep on the voter pledge cards, and which points could be condensed or reframed on the newly designed cards. We worked on lo-fi prototyping, or creating simple, low-cost prototypes to implement and receive feedback for our ideas. We prototype at the lo-fi level first to test out multiple ideas we have for the final product, so we can learn more about our concepts. We are currently … Continue reading BUILD: Mi Familia Vota