feedthekids: BUILD/TEST for PROTOTYPE II

The following are prototypes we’ve created for our second testing session:

sectioned grocery list

Key Takeaways from Testing Session II

  • Users who said they would use the shopping cards were users who already make shopping lists
  • The habit that we are focusing on is buying produce, not creating shopping lists
  • Therefore, our goal should be to encourage users to shop with intention (making at least mental shopping lists) rather than to encourage users to create physical shopping lists
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