The following are prototypes we’ve created for our third testing session:

Key Takeaways from Testing Session III

• Overall goal: To help value shoppers shop with the intention of buying produce by formulating either mental or physical shopping lists
• Users would like tips on how to cook these vegetables, especially if they are unfamiliar
• Some users buy whatever is cheap at the store but don’t know which fruits or vegetables are in season
• Some users aren’t sure if their children will eat the food that they buy
• Most users worry about budget (at least sometimes)
• Quotes
  • “This (pairing card) would help me make a list before going shopping.” – Brighter Bites participant, Value Shopper
  • “I us ually buy whatever is cheap at the store.” – Brighter Bites participant, Value Shopper
• Potential improvements
  • Make a child-friendly version of this prototype with pictures to encourage children to look over the options too
  • Switch the produce words on the card to icons and then have a key for the icons on the back of the card, along with tips on how to prepare the respective produce (would need to have a large gap on the back of the slider to be able to see this information)
  • Conduct more research into which combinations work